Above the Rest: Our Premium Promise

The sheer amount of choice in today’s rapidly growing market of THC-infused beverages can feel overwhelming. From big-name brands to small microbreweries experimenting with hemp-derived THC, surely not every can on the shelf is created equal.

Finding the right option means understanding the care and craftsmanship behind each sip. That’s where Onward stands apart. At our foundation is a commitment to premium quality, innovative processes, trusted testing, and a consistent experience in every pour.

Quality First

At Onward and Upward, we're powered by Trulieve—one of the country's biggest names in cannabis dispensaries—serving patients and cannabis consumers with the highest quality cannabis and cannabis derived-products.

While the THC in both Onward non-alcoholic cocktails and Upward energy beverages is derived from hemp, the process is still backed by Trulieve's commitment to quality. From sourcing first-class ingredients to the final seal on every can, we prioritize consistency so you can trust that each drink will deliver the same smooth onset and balanced effects.

Innovative Technology

Our proprietary nanoemulsion technology may sound fancy, but the idea is simple: it helps your drink work faster and more reliably. By breaking down THC into tiny, water-friendly particles, this process allows your body to absorb it more efficiently. The result? A smoother, more balanced, and consistent experience you can count on—without the long wait time you might get with other THC-infused beverages.

It’s advanced science designed to give you a predictable, enjoyable effect every time you crack open a can. And to protect that quality, every can is lined with a state-of-the-art antimicrobial coating. That helps preserve freshness and the flavor of those delicious, mixologist-inspired recipes you love. 

Transparent Testing

Every batch of Onward and Upward is put through careful testing to ensure the highest level of precision, consistency, and flavor. All batches are checked against strict quality standards so you can feel confident about what you’re consuming.

To keep things completely transparent, we share a Certificate of Analysis (COA) for every production batch right here on our website (feel free to check out the latest lab results). Just like people who double-check gluten-free products, anyone can easily look up these reports to see the verified results behind our beverages’ purity and reliability.

Thoughtful Ingredients

It's not just about using the best technology, it’s also about using the best ingredients. The THC and CBD in our beverages comes from premium-quality cultivation sources. Each delicious flavor is crafted in mixologist-inspired classic cocktail recipes, with real fruit juices and cane sugar, never any high-fructose corn syrup or artificial sweeteners. And every can contains just 40-60 calories per serving, for a mindful experience that's suitable for everyday enjoyment.

These intentional choices make every sip as clean and inspired as the process that creates it.

Choose Confidently

With so many choices on the shelves, we strive to rise above by promising a consistently exceptional product built on science, transparency, and care. Whether you’re exploring THC-infused drinks for the first time or seeking a premium option you can rely on, we invite you to raise a can with confidence and taste the difference our commitment to quality makes.

Ready to level up? Find a store near you or explore our Enjoyment Guide for more information on flavors, contents, and what to expect.